This month’s featured free plugin allows you to add a “Coming Soon” message to a download on your Easy Digital Downloads store. This removes the price and disables the purchase option from the download so that it cannot be added to cart.

EDD Coming Soon: Display downloads without purchase option

The EDD Coming Soon extension allows you to replace the add to cart button and price with a custom message. You can list upcoming products on your store to build hype and run marketing campaigns.

Since you create the download itself, the link remains the same after the product is launched by disabling the Coming Soon toggle. This makes it easy for customers to share the upcoming product and navigate to it for purchase after it’s launched.

You can mark any download as “Coming Soon” or a custom text by activating the plugin and selecting the option under the Download Settings within the Edit Download page.

edd coming soon enable

Enable Coming Soon for the download

By default, the message displayed will be “Coming Soon”, which will replace the price and the add to cart button.

edd coming soon replace display

Replace price and add-to-cart button with Coming Soon

When you select the Coming Soon in the backend, additional options appear where you can set custom text that’s displayed. Here you can put in the launch date or any other information pertinent to the upcoming product.

You will also have the option to enable voting on each of the downloads for which the Coming Soon is enabled.

EDD Coming Soon: Voting to prioritize launch

Sometimes, you may have more than one digital products in development that you may want to list on your store. To help prioritize your development effort, and gain customer feedback on the products, you can enable voting within the Coming Soon options.

edd coming soon enable voting

Enable voting to get customer feedback

You have the option to enable voting only on your digital product’s page only, or anywhere the download is listed using the [downloads] shortcode.

edd coming soon vote display

Customers can vote to show interest in a product that’s coming soon

When customers click to vote, they are taken to the download page with a brief message acknowledging their interest. In the backend, you will be able to see the number of votes in the Download Settings area.

EDD Coming Soon: Summary

With the EDD Coming Soon extension for your store, you can mark certain Downloads as “coming soon” or in the development phase without giving a purchasing option. This allows you to create hype about your upcoming products on your store.

Since you create the download and fill in the description, all the links and information remain intact when you launch the products with the purchasing option by disabling the Coming Soon on the download. Customers will be able to share the links to the products even before they’re launched.

Lastly, if you have a number of products in development, you can gauge interest in each by adding a vote button that can help in prioritizing your launch schedule.

What steps do you take on your store before launching a new product? Tell us in the comments below.


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Posted by Jai Sangha

Jai is a regular contributor to Sell with WP, and helps merchants improve their WordPress eCommerce businesses with plugin reviews, marketing or customer service tips, and tutorials.

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