Sell with WP Interviews: Matt Medeiros on Running a WordPress Podcast and Agency
In this interview, I talk to Matt Medeiros from the Matt Report podcast, his agency Slocum Studio, and products at Slocum Themes. His podcast focuses on WordPress news, interviews, and advice for freelancers, businesses, and agencies. The agency provides design...
Email Case Study: WooCommerce Order Confirmation Email
In our first email case study of the year, we take a look at one of the transactional emails present in all eCommerce platforms. This is the WooCommerce order confirmation email from the WooCommerce store that outlines a purchase and...
January Free Plugin of the Month: EDD Variable Pricing Descriptions
This is post 1 of 5 in the series “Free eCommerce Add-ons 2017” (Click to expand) In our first featured free plugin of the year, we will take a look at adding additional information to be displayed along with variable pricing...
Prepare your Social Profiles for Holidays and New Year’s
As holiday purchases come to a close over the next week, you can continue the conversation with your customers over social media. One of the things you can do to let customers know that you’re active on social media is...
8 Tips to Improve your WordPress Store Security
Cyber security and hacking have become a common part of today’s conversations. The media is often abuzz with hacking incidents around the world. It is important to remember that cyber security doesn’t just affect big organizations and countries, but also...
Email Case Study: Sale Reminder Email from Moo
‘Tis the season of store promotions and sales. As customers plan their gift purchases and needs for the new year, and merchants do and inventory flush, the year-end holidays are a perfect time for discounts. For promotions on eCommerce stores,...
Some Takeaways from WordCamp US 2016
The WordCamp US 2016 conference was held in Philadelphia over the past weekend. I had the opportunity to attend the conference and learn from a diverse list of talks. Below are some of the interesting takeaways that are relevant for...
December Free Plugin of the Month: EDD Metrics
This is post 12 of 12 in the series “Free eCommerce Add-ons 2016” (Click to expand) EDD Metrics is a recently-released free plugin that gives Easy Digital Downloads shop owners more visual and customizable eCommerce analytics. Since the plugin is free,...
Increase Customer Lifetime Value with Subscriptions
One of the challenges of growing an online store is to get repeat customers. Repeat customers are 25 times less expensive than new customers when it comes to acquisition. Offering subscription products is a growing trend that helps overcome this...
Add FAQs to Your WooCommerce Store
Part of a well-crafted sales copy is to answer any objections that customers may have. However, the copy probably won’t be able to address all the questions customers have about your products and the operational side of your business. In...
Educate Customers with Product Tips Emails
Customer education is an important part of the sales process. If your customers don’t know how to get the most out of your products, they may not be as satisfied with their purchase as they can be. This means that...
November Free Plugin of the Month: WooCommerce Product Dependencies
This is post 11 of 12 in the series “Free eCommerce Add-ons 2016” (Click to expand) The WooCommerce Product Dependencies is a free plugin for WooCommerce stores that allows you to restrict purchase access to products based on purchase of other...