
Email Case Study – Survey Email from The Den
Last month in our email case study, we looked at the receipt email from Michael Kors. In this month’s edition, we’re looking at another lifecycle email – the survey email. These emails are typically sent after a customer makes a...

Value Metrics for New Stores: Repeat Customers
Repeat customers are a key way to determine the sustainability of a business. That is why you will typically hear investors ask about the lifetime value of a customer from business owners. If a customer only purchases from your store...

Mobile eCommerce to Manage and Showcase your Store
Mobile eCommerce has been quickly growing over the last few years. There are three main reasons for this – devices, networks, and global adoption. Smartphones and tablets continue to become more powerful, and are getting more accessible in terms of...

February Free Plugin of the Month – WooCommerce Advanced Shipping Validation
This is post 2 of 12 in the series “Free eCommerce Add-ons 2016” Listing and reviews of free eCommerce plugin add-ons (2016 articles). January Free Plugin of the Month: EDD Sale Price February Free Plugin of the Month – WooCommerce...

Key Value Metrics for new eCommerce Stores
There are a lot of things to keep in mind when you start an eCommerce business. It is an exciting, but also a challenging time. On the one hand, it is exciting as online stores open up a lot of...

Email Case Study – Purchase Receipt from Michael Kors
We’re trying something new at Sell with WP – each month we will break down an eCommerce email to see what works and what doesn’t. In this month’s Email Case Study, we look at a purchase receipt email from Michael...

Effective Social Media Marketing
Since most online users are active on some social platform, marketing on social media can help you listen to, and engage with customers. Although posting regularly on social platforms is a good start, it is important to nail down a...

January Free Plugin of the Month: EDD Sale Price
This is post 1 of 12 in the series “Free eCommerce Add-ons 2016” Listing and reviews of free eCommerce plugin add-ons (2016 articles). January Free Plugin of the Month: EDD Sale Price February Free Plugin of the Month – WooCommerce...

Engage eCommerce Customers through Lifecycle Emails
For many eCommerce stores, especially when you’re growing, a lot of effort goes into marketing to acquire new customers. This includes ads, promotions on other sites, website copy, videos, and more. Since you’re spending so many resources on customer acquisition,...

8 eCommerce Customer Service Tips
This is post 4 of 5 in the series “Improving Customer Service” This series covers helpful plugins and integrations for WordPress to improve your eCommerce store’s customer service. 3 Ways Help Scout Improves Your Customer Service Improving Customer Service with...

5 Tips for Marketing Your New Products
When you’re launching new products, a lot of time and effort is spent on developing these products and getting them added to your store. Typically, customers won’t find out about new products unless you have a marketing strategy specifically around...

Give Plugin Review: Easily Accept Donations with WordPress
When we talk about eCommerce with WordPress, we’re typically talking about businesses that sell physical or digital goods to customers. However, there are other kinds of sites that needs to accept payments online, such as non-profits or sites for charitable...