Category: Interview | Case Study
Email Case Study: Social Proof Email from Allen Edmonds
Social proof for your products can elevate your brand value and highlight the audience you’re targeting. In this email case study, we’ll take a look at the social proof email from Allen Edmonds around one of their products. We’ll take...
Sell with WP Interviews: Tyche Softwares with Vishal Kothari
In this interview, we hear from Vishal Kothari from Tyche Softwares. They are the developers of the Booking & Appointment, Abandoned Cart Pro and Order Delivery Date Plugins for WooCommerce – the pro and the lite versions. Below is the...
Email Case Study: Gift Email Confirmation from Drizly
In this email case study, we take a look at the order confirmation email from Drizly, an online liquor store, when you purchase and send a gift to someone. Instead of the standard order confirmation, this email outlines information that...
Email Case Study: Commonly Asked Questions from Turo
In a previous email case study, we took a look at the importance of educating customers about your products. However, if your product is new and you’re trying to gain trust in the market, preemptively answering commonly asked questions can...
Sell with WP Interviews: Dale Reardon on My Disability Matters
In this interview, Dale Reardon, founder of My Disability Matters group of sites – MyDisabilityMatters.news, MyDisabilityMatters.com, and MyDisabilityMatters.club – talks about his mission to provide disability-related news, information, and advice that is timely, and to build a community willing to...
Sell with WP Interviews: Matt Medeiros on Running a WordPress Podcast and Agency
In this interview, I talk to Matt Medeiros from the Matt Report podcast, his agency Slocum Studio, and products at Slocum Themes. His podcast focuses on WordPress news, interviews, and advice for freelancers, businesses, and agencies. The agency provides design...
Email Case Study: WooCommerce Order Confirmation Email
In our first email case study of the year, we take a look at one of the transactional emails present in all eCommerce platforms. This is the WooCommerce order confirmation email from the WooCommerce store that outlines a purchase and...
Email Case Study: Sale Reminder Email from Moo
‘Tis the season of store promotions and sales. As customers plan their gift purchases and needs for the new year, and merchants do and inventory flush, the year-end holidays are a perfect time for discounts. For promotions on eCommerce stores,...
Educate Customers with Product Tips Emails
Customer education is an important part of the sales process. If your customers don’t know how to get the most out of your products, they may not be as satisfied with their purchase as they can be. This means that...
Sell with WP Interviews: Brent Shepherd on Prospress
In this interview, I talk to Brent Shepherd from Prospress. Prospress is the developer of the Subscriptions extension – one of he most popular extensions for WooCommerce. Other extensions by them include the WooCommerce Subscription Gifting, One Page Checkout, and...
Customer Story Emails to Promote Your Brand
Customer stories highlight the type of experiences your customers have while using your products. Periodic customer stories can be great additions to your store blog. Customer story emails help promote these posts and drive traffic from your mailing list. In...
Email Case Study: New Product Release from Withings
In this email case study, we look at the new product release email from Withings that provides a brief introduction to the product, and then prompts recipients to sign up for the launch announcement. This helps build a list of...