Category: Interview | Case Study
Email Case Study: Shipping Confirmation Email from Fitbit
In this case study, we’ll take a look at the shipping confirmation email (also known as the order completion email) from Fitbit to see what works well, what you can improve in your emails, and what got our attention the...
Email Case Study: Welcome Email from Brooklinen
In this email case study, we’ll take a look at the welcome email from Brooklinen that customers receive by signing up for their newsletter on the site. The welcome email is typically the first in the lifecycle email sequence. 1....
Email Case Study: Order Confirmation Email from Herschel
We’re back with another email case study – this one being the order confirmation email from Herschel. The goal with these case study posts is to showcase what different brands are doing when it comes to their emails. Hopefully, these...
Email Case Study: Social Proof Email from Allen Edmonds
Social proof for your products can elevate your brand value and highlight the audience you’re targeting. In this email case study, we’ll take a look at the social proof email from Allen Edmonds around one of their products. We’ll take...
Sell with WP Interviews: Tyche Softwares with Vishal Kothari
In this interview, we hear from Vishal Kothari from Tyche Softwares. They are the developers of the Booking & Appointment, Abandoned Cart Pro and Order Delivery Date Plugins for WooCommerce – the pro and the lite versions. Below is the...
Email Case Study: Gift Email Confirmation from Drizly
In this email case study, we take a look at the order confirmation email from Drizly, an online liquor store, when you purchase and send a gift to someone. Instead of the standard order confirmation, this email outlines information that...
Email Case Study: Commonly Asked Questions from Turo
In a previous email case study, we took a look at the importance of educating customers about your products. However, if your product is new and you’re trying to gain trust in the market, preemptively answering commonly asked questions can...
Sell with WP Interviews: Dale Reardon on My Disability Matters
In this interview, Dale Reardon, founder of My Disability Matters group of sites – MyDisabilityMatters.news, MyDisabilityMatters.com, and MyDisabilityMatters.club – talks about his mission to provide disability-related news, information, and advice that is timely, and to build a community willing to...
Sell with WP Interviews: Matt Medeiros on Running a WordPress Podcast and Agency
In this interview, I talk to Matt Medeiros from the Matt Report podcast, his agency Slocum Studio, and products at Slocum Themes. His podcast focuses on WordPress news, interviews, and advice for freelancers, businesses, and agencies. The agency provides design...
Email Case Study: WooCommerce Order Confirmation Email
In our first email case study of the year, we take a look at one of the transactional emails present in all eCommerce platforms. This is the WooCommerce order confirmation email from the WooCommerce store that outlines a purchase and...
Email Case Study: Sale Reminder Email from Moo
‘Tis the season of store promotions and sales. As customers plan their gift purchases and needs for the new year, and merchants do and inventory flush, the year-end holidays are a perfect time for discounts. For promotions on eCommerce stores,...
Educate Customers with Product Tips Emails
Customer education is an important part of the sales process. If your customers don’t know how to get the most out of your products, they may not be as satisfied with their purchase as they can be. This means that...