Category: Tips
5 Tips to Impress Your Angry Customers
This is post 5 of 5 in the series “Improving Customer Service” (Click to expand) We all know that customer service plays a huge role in purchasing decisions, and is a key to retaining your customers and increasing customer lifetime value....
Engage eCommerce Customers through Lifecycle Emails
For many eCommerce stores, especially when you’re growing, a lot of effort goes into marketing to acquire new customers. This includes ads, promotions on other sites, website copy, videos, and more. Since you’re spending so many resources on customer acquisition,...
8 eCommerce Customer Service Tips
This is post 4 of 5 in the series “Improving Customer Service” (Click to expand) Customer service is one of the essential elements of any successful business, including eCommerce stores. As more and more people shop online, great customer support can...
5 Tips for Marketing Your New Products
When you’re launching new products, a lot of time and effort is spent on developing these products and getting them added to your store. Typically, customers won’t find out about new products unless you have a marketing strategy specifically around...
Increase Average Order Value with Shopp
This is post 2 of 2 in the series “Average Order Value” (Click to expand) We’re wrapping up our series on increasing average order value today, including details on how to increase average order value with Shopp. We’ll take a look...
Increase Average Order Value with WP eCommerce
This is post 1 of 2 in the series “Average Order Value” (Click to expand) Increasing your site’s traffic can be expensive — you may have to invest in advertising, partnerships, or content marketing. Likewise, optimizing your current traffic to improve...
How Choosing WordPress Hosting is Like Choosing Your Apartment
Imagine for a minute that you live in a world where the only homes you can inhabit are apartment buildings. You have a choice as to what kind of apartment building you want to live in, but you must live...
Improving Customer Service with Phone Support
This is post 3 of 5 in the series “Improving Customer Service” (Click to expand) If your eCommerce store is just starting out, chances are that you already offer email customer service (and hopefully take our advice to use something like...
Improving Customer Service with Multichannel Communication
This is post 2 of 5 in the series “Improving Customer Service” (Click to expand) When shopping online, almost every customer expects to be able to email your store with any questions, as email is the most widely used communication method...
6 Strategies and Helpful Plugins to Market New Products
Launching new products in your store is always an exciting time, but the stress of wondering whether the product will be a success, will justify any costs in launching, or will solve your customers’ needs can be taxing. Fortunately, since...
Improving Product Reviews: Add Employee Badges
If you could watch me shop online, you’d see that I’m crazy about reading product reviews. It doesn’t matter to me if I’m buying bath towels or a new TV. I’m almost ashamed of how much time I’ve spent reading...
Create WordPress Pricing Tables within 6 Minutes
While many eCommerce shops have catalogs with hundreds, or even thousands, of products, there are lots of shops that provide a very limited product offering. There are also times where they have related products, from which customers will choose the...