Setting Up Your First PPC Campaigns for eCommerce Stores
This is a guest post from Patrick Rauland, an eCommerce educator and entrepreneur. You can find more of Patrick’s writing on his blog, or learn how to choose the right marketing channels to get your store off the ground via...
Weekly Roundup: May 26, 2017
Howdy! A quick shameless plugin to start us off this week 🙂 I recently had the pleasure of chatting with Bob Dunn about Google Analytics metrics for growing an eCommerce store. We covered a lot of the eCommerce-specific reports and...
Using Lifecycle Emails as a Sales Opportunity
Sending lifecycle emails to your customers is a great way to increase engagement, as it helps to nurture regular communication with your customers. However, while lifecycle emails are a great way to help customers connect to your brand, they’re often...
Weekly Roundup: May 19, 2017
Whew, had some technical issues to sort out today, but back on track now with some roundup details for you! Tutorials & Reviews WooCommerce has a guide to creating and managing backups, which are essential for any eCommerce site. You...
Weekly Roundup: May 12, 2017
Where has the time gone this season? Hope you’re all enjoying a wonderful May — enjoy some of the tips or guides below with your spring weather (or fall, depending on where in the world you are 🙂 ). New...
Creating WooCommerce Grouped Products in version 3.0+
We’d previously written a tutorial on setting up WooCommerce grouped products that many readers have referenced over time, as the concept of a “grouped” product can be a bit difficult to understand for a new shop owner. WooCommerce 3.0 changed...
Weekly Roundup: May 5, 2017
Hey developers and agencies! Please check out the 3rd WooConf announcement which will be held in Seattle this fall. I’ll be one of the keynote speakers, so I’d love to chat if you’ll be attending! Speaking of WooCommerce, new store...
Weekly Roundup: April 28, 2017
Heads up WooCommerce merchants! You can get 30% off anything on WooCommerce.com until Sunday with the code: springwoo2017 — Pick up some extensions or a new theme before the weekend ends 🙂 Tutorials & Reviews You can learn the basics...
Weekly Roundup: April 21, 2017
While not really WordPress related, I enjoyed this long read from Business Insider on how Warby Parker got started and operates their business (with 2 CEOs no less!). New or Updated Plugins & Themes WooCommerce has released a free Facebook...
Weekly Roundup: April 14, 2017
Okay, the post title lies, we’re a day late 🏃 but still a roundup! Tutorials & Reviews For developers: SkyVerge has a guide to exporting orders with a refund in WooCommerce. Marketing & Conversions WooCommerce has tips on best practices...
Email Case Study: Social Proof Email from Allen Edmonds
Social proof for your products can elevate your brand value and highlight the audience you’re targeting. In this email case study, we’ll take a look at the social proof email from Allen Edmonds around one of their products. We’ll take...
Weekly Roundup: April 7, 2017
Howdy! Welcome to Q2 of the year everyone 🙂 New or Updated Plugins & Themes WooCommerce 3.0 has been released, and we have a detailed review. Tutorials & Reviews For WooCommerce developers: here’s a guide to adding custom fields to...