Tag: conversions

Advertising

Setting Up Your First PPC Campaigns for eCommerce Stores

This is a guest post from Patrick Rauland, an eCommerce educator and entrepreneur. You can find more of Patrick’s writing on his blog, or learn how to choose the right marketing channels to get your store off the ground via...

/ May 31, 2017
WooCommerce Abandoned Cart App

Saving Lost Revenue with Jilt – Easy Digital Downloads and WooCommerce Abandoned Cart App

Many of us have probably been beaten over the head a bit with the famous statistic on cart abandonment from Baymard Institute: 68.81% of all shopping carts are abandoned, meaning over 2 out of every 3 customers who have placed...

/ November 21, 2016
eCommerce product filters

Advanced eCommerce Product Filters: A FacetWP Review

One of the main reasons why plugins like WooCommerce and Easy Digital Downloads have become so popular for WordPress sites is the ease with which they can be customized to sell almost any kind of product. With WooCommerce, you have...

/ October 12, 2016

10 Tips to Optimize Checkout for Improving Conversions

Recently, we looked at a cart abandonment recovery email which is sent when users leave a store with items in the cart and without completing checkout. Cart abandonment affects roughly 70% of all all online orders. You can reduce this...

/ September 7, 2016
Social Media eCommerce

8 Best Social Channels Great For Marketing Your Business with High ROI

It’s 2016. Let’s get something right. Social media is too much noise right now. Even the biggest brands that were once getting a ton of traffic from places like Facebook are now reaching very few of their fans. One stat...

/ July 6, 2016
conversion rate

Value Metrics for New Stores: Conversion Rate

In this post, we continue our series of value metrics that new store owners should focus on. In previous posts, we’ve covered key metrics related to revenue, tracking repeat customers, and metrics affecting new customer acquisitions. Today, we will cover...

/ May 9, 2016
eCommerce value metrics

What eCommerce Can Learn from Baseball

Actionable Metrics for New or Small eCommerce Stores

/ April 27, 2016
eCommerce photography

How High-Quality Product Photography Boosts Your eCommerce Business

This is a guest post from John Davis. John is the marketing director at removebackground.com. Remove Background is a professional eCommerce photography and image editing service for online retailers, photographers and designers. They offer high quality background removal and image...

and / March 16, 2016

Getting Your Store’s Average Order Value

What’s the first metric that comes to mind when you measure your eCommerce store’s success? (Hey, don’t pick Average Order Value just because it’s in the title!) Most any time I ask a merchant this question, they talk about the...

/ January 27, 2016
WooCommerce Abandoned Cart Pro review

Saving Lost Sales with WooCommerce Abandoned Cart Pro

Many eCommerce store owners know that 7 of every 10 orders on your site will be abandoned by the customer without completing the purchase. This represents a loss in revenue over twice as large as what your store makes each...

/ September 23, 2015
Plan ecommerce holiday promotions

Planning your eCommerce Holiday Promotions

Even though you probably won’t start offering deals for the holiday season just yet, now is the time to start planning what kind of marketing and eCommerce holiday promotions you’ll put in place: will you offer coupons? Run sales? Offer...

/ September 16, 2015
Increase average order value Shopp

Increase Average Order Value with Shopp

This is post 5 of 5 in the series “Average Order Value” (Click to expand) We’re wrapping up our series on increasing average order value today, including details on how to increase average order value with Shopp. We’ll take a look...

/ September 7, 2015