Email Case Study: Shipping Confirmation Email from Fitbit
In this case study, we’ll take a look at the shipping confirmation email (also known as the order completion email) from Fitbit to see what works well, what you can improve in your emails, and what got our attention the...
Email Case Study: Order Confirmation Email from Herschel
We’re back with another email case study – this one being the order confirmation email from Herschel. The goal with these case study posts is to showcase what different brands are doing when it comes to their emails. Hopefully, these...
Using Lifecycle Emails as a Sales Opportunity
Sending lifecycle emails to your customers is a great way to increase engagement, as it helps to nurture regular communication with your customers. However, while lifecycle emails are a great way to help customers connect to your brand, they’re often...
Email Case Study: Social Proof Email from Allen Edmonds
Social proof for your products can elevate your brand value and highlight the audience you’re targeting. In this email case study, we’ll take a look at the social proof email from Allen Edmonds around one of their products. We’ll take...
Email Case Study: Gift Email Confirmation from Drizly
In this email case study, we take a look at the order confirmation email from Drizly, an online liquor store, when you purchase and send a gift to someone. Instead of the standard order confirmation, this email outlines information that...
Email Case Study: Commonly Asked Questions from Turo
In a previous email case study, we took a look at the importance of educating customers about your products. However, if your product is new and you’re trying to gain trust in the market, preemptively answering commonly asked questions can...
Email Case Study: WooCommerce Order Confirmation Email
In our first email case study of the year, we take a look at one of the transactional emails present in all eCommerce platforms. This is the WooCommerce order confirmation email from the WooCommerce store that outlines a purchase and...
Saving Lost Revenue with Jilt – Easy Digital Downloads and WooCommerce Abandoned Cart App
Many of us have probably been beaten over the head a bit with the famous statistic on cart abandonment from Baymard Institute: 68.81% of all shopping carts are abandoned, meaning over 2 out of every 3 customers who have placed...
Harnessing WordPress, WooCommerce, and Email Marketing to sell more products (& the best free tools to get started)
This is a guest post from Alex Denning. Alex is a WordPress freelancer, blogger, and marketer. Check out his weekly blog, or learn how to manage almost everything about your WordPress site at MasterWP. Effective email marketing is the one...
Email Case Study: Order Confirmation Email from Bellroy
This month, we take a look at the order confirmation email and the accompanying shipping confirmation email from Bellroy, makers of leather wallets. The order confirmation email is one of the default emails in WooCommerce and Easy Digital Downloads. In...
Email Case Study: Product Announcement Email by Allen Edmonds
In this month’s case study, we look at the new product announcement email from Allen Edmonds. We break down the email to see which parts work and what doesn’t work for the email. This email is image heavy, which is...
Segment Member Emails with WooCommerce Memberships
This is post 4 of 4 in the series “Segment Member Emails” (Click to expand) Today we’re continuing our series on segmenting member emails with some tips for segmenting member emails with WooCommerce Memberships. Communication with your members is vital for...