For those of you subscribed to our newsletter, you know that we started redesigning this site about a month ago. I’d had a lot of difficulty finding a simple magazine-style theme with good typography, as a lot of magazine themes were too “busy” for what I had in mind.

I’d started with a theme I was basically dissembling so that I could pare it down to what I wanted, but Array themes came to the rescue when they released a new theme last week. I scrapped everything I’d worked on and bought it that day. is now sporting the Paperback theme from Array with only a few tweaks. For those of you with membership sites, you’ll be pleased to know that eCommerce integration is on the roadmap for Paperback, as Array has plans to support Restrict Content Pro and Easy Digital Downloads.

It’s a fantastic theme that showcases content beautifully, and it’s really easy to use, set up, and change as needed. Keep an eye on the changelog (the “Latest Updates” section on the sales page) to see when this is added, as I think that Restrict Content Pro sites especially will really like this theme.

If you’re using Easy Digital Downloads already, you may also want to look into the Checkout theme from Array, which we reviewed a few months ago. It’s integrated with Easy Digital Downloads and several extensions, such as Frontend Submissions, so you can create a digital store or marketplace.

We do have a bit of cleaning up and polish to do still, so if you notice anything out of place please leave a comment to let us know πŸ™‚

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Posted by Beka Rice

Beka Rice manages the direction of Sell with WP content and writes or edits most of our articles to share her interests in eCommerce. Or she just writes as an excuse to spend more time jamming out to anything from The Clash to Lady Gaga. Who knows.


  1. Congrats, it looks great! I love the simple layout with big hero images and large font sizes. πŸ™‚

    1. Thanks Brent! Simplifying the layout was the #1 goal πŸ™‚

  2. Great choice. It’s a rock-solid, beautiful theme.

    1. Hey Eric, thanks for the feedback πŸ™‚ I love the work Array does, I think they really nailed it with this one!

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