Hard to believe we’re already well into October 🙂 Hope your holiday prep is going well! Don’t forget to check out our tips on planning effective promotions for additional ideas.
New or Updated Products
- A very cool iThemes Exchange add-on was released this week from IronBound Designs: Umbrella Memberships, which lets you sell group memberships with one person managing billing.
WooCommerce Subscriptions 2.0 came out this week, which completely re-architects the plugin for better subscription management, the ability to purchase multiple subscriptions in an order, and developer tools like custom REST API endpoints.
Tutorials & Reviews
- Chris Lema completed his WordPress Membership plugin review series (finally!) with a MemberPress review, declaring it the best membership plugin of 2015.
Marketing & Conversions
ConversionsXL has an interesting deep dive into how emotions can affect your conversions, showing you how to use emotion to encourage purchases.
Shipping is one of the toughest problems eCommerce stores solve; here’s a guide to shipping strategy from A Better Lemonade stand.
As the holidays are fast approaching, WooThemes is continuing their advice on holiday sales prep with how to communicate holiday deadlines effectively to customers.
Prospress published another neat case study on subscription boxes; I like that this one discusses how the owner went after valuable partnerships for launch.
Facebook advertising can be worse than deciphering a Rubik’s cube for the first time, but Shopify tries to help — they have great tips on using Facebook custom audiences in ads.
Thanks for stopping by, and enjoy your weekend!