Happy New Year ? Welcome to 2016! Here are some articles to get your business off on the right foot this year.
New or Updated Plugins & Themes
- Using Easy Digital Downloads? Here’s a new free plugin to let EDD customers access their purchase history with only their email address (no site account required).
Tutorials & Reviews
- If you use WooCommerce Memberships, you may find this tutorial on customizing the new member area helpful (requires beginner PHP skills).
Marketing & Conversions
- Kissmetrics has interesting tips on using cognitive bias to increase email signups for your email list.
I found this article on how default options affect conversions from ConversionsXL interesting — defaults are powerful, but I think they’re still underestimated.
Shopify has tipes on how your store can use blogger outreach to improve your marketing.
Competing with “free” is tough, and Member Up outlines how you can do it.
Other Tips & Articles
Paid Memberships Pro has some tips on naming your membership levels or plans that can help any membership site.
This is an excellent beginner guide to customer loyalty programs from Self Startr.
ConversionsXL also recently published a massive guide to improving promotional emails that’s worth a long read (though probably in chunks).
Wondering if guest checkout is right for your store? WooThemes has some points to consider.
Thanks for stopping by, and enjoy your weekend!