Digital goods stores: Easy Digital Downloads v2.7 was released this week! Get the overview in their announcement post, or see our detailed review for a look at what’s changed or new 🙂
Tutorials & Reviews
- This week we took at look at adding more advanced shipping rates for WooCommerce with the Advanced Flat Rate Shipping Method for WooCommerce plugin.
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Here’s a quick snippet from Mike Jolley to notify a site admin when a WooCommerce customer registers.
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Paid Memberships Pro has a new tutorial available on how to add an input at checkout to see how customers heard about you.
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Want to get into Facebook advertising this year? MemberPress has a primer on using Facebook ads for first-time users.
Marketing & Conversions
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Looking for new product or marketing ideas? Shopify has an overview of intentional ideation to help you get into the creative mindset and generate ideas.
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Practical Ecommerce has a checklist for 2017 marketing to help you further implement new plans and strategies for this year.
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Using lookbooks can be a way for apparel or home goods stores to show your products in context and tell a story about their use, helping your customers visualize using them. Shopify has some tips for creating compelling lookbooks for your store.
Other Tips & Articles
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Business Insider recaps an NRF forecast that eCommerce will grow 8-12% in 2017, which would be at a rate about 3x higher than the retail industry as a whole. There’s some interesting thoughts as to why in that post along with the Internet Retailer breakdown.
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Analytics is an important part of improving your customer experience, and Kissmetrics has some tips on interactions you should be measuring an improving.
Thanks for stopping by, and enjoy your weekend!
