Hey developers and agencies! Please check out the 3rd WooConf announcement which will be held in Seattle this fall. I’ll be one of the keynote speakers, so I’d love to chat if you’ll be attending!
Speaking of WooCommerce, new store owners should check out the PayPal Business in a Box program, which has just launched to help new store owners launch with some of the tools they need in one bundle.
New or Updated Plugins & Themes
- SkyVerge has released an update to WooCommerce Product Reviews Pro, which allows customers to update historical reviews instead of adding new / duplicate reviews for a product, and allows any visitor to watch a review, question, or contribution thread to be notified of replies.
Tutorials & Reviews
- Facebook Pixel was launched earlier this year to make Facebook advertising more user-friendly, but there’s still a lot to know about it. David at FatCatApps has a supremely detailed overview and guide to Facebook Pixel for WordPress sites.
Marketing & Conversions
- Product photos are an important selling tool for many eCommerce sites, and X-Cart has a detailed guide to taking professional product photos.
Kissmetrics has a list of 7 eCommerce emails you should be sending automatically from your store.
Offering multiple payment methods at checkout can be a simple way to increase conversions according to Paid Memberships Pro.
Practical Ecommerce has an upcoming webinar on using transactional emails as a sales opportunity, which is a great topic for any eCommerce store.
Email marketing is one of the most effective sales channels for eCommerce, and iThemes has some tips on improving your email marketing function.
Other Tips & Articles
- eCommerce Fuel has an excellent deep dive this week on selling an eCommerce business and what you should know.