A random, sad personal note: WooCommerce has retired Canvas, which was one of the first WordPress themes I’d ever worked with! I definitely haven’t used it in some time (I think Storefront is a more robust option these days), but sad to see an era end.

Tutorials & Reviews

  • A Better Lemonade Stand has a detailed review of using Jilt for cart abandonment.

Marketing & Conversions

Other Articles & Tips

  • The eCommerce Fuel podcast this week interviews VC Zach Ware, and there’s a great segment that stuck out to me on the cost of great customer service at Zappos, which was a huge revenue driver for them:

    But you think about that when you’re small and you think that’s expensive. It must cost so much money to be that flexible. And I remember getting this email this one day and we had done $8 million in revenue that day, that day…On that $8 million day, those write downs [customer service costs] cost us $300,000. And that’s it, that’s the cost of it.

  • The Shopify Plus blog has a crazy-detailed guide to inventory management, which is especially useful for merchants with inventory being used by multiple sales channels.

Thanks for stopping by, and enjoy your weekend!

Posted by Beka Rice

Beka Rice manages the direction of Sell with WP content and writes or edits most of our articles to share her interests in eCommerce. Or she just writes as an excuse to spend more time jamming out to anything from The Clash to Lady Gaga. Who knows.

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