Happy Holidays! I hope you’re all able to enjoy some restful time spent with family & friends 🙂
Tutorials & Reviews
- Barn2 Media has a guide to creating a table layout for digital sellers using Easy Digital Downloads for improved browsing and navigation.
Marketing & Conversions
- How effective can content marketing be? eCommerce Fuel‘s most recent podcast takes a deep dive into how to build a blog that drives sales for your store.
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Kissmetrics has a collection of engagement marketing metrics and how your business can improve them for more effective customer relationships.
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Gift cards can be a powerful tool for marketing and increasing average order value, and Bootstrapping eCommerce has a guide to using gift cards to increase conversion rates.
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We published a guest post on turning your store into a conversion machine for the holidays, but these are also great tips to kick off Q1 sales and marketing.
Other Tips & Articles
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Selling internationally? This guide from SkyVerge shows you what you need to know about landed costs and selling cross-border.
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MemberPress has a collection of SEO tools that are helpful for membership sites looking to grow their audience.
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EU merchants should check out this post from WooCommerce on GDPR compliance for your site.
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Power Reviews has some tips on generating product reviews from your holiday shoppers.
